What if your instincts were guided by your sense of smell,
leading you towards new adventures?
INITIO takes fragrances to new heights, with enhanced powers that defy the imagination.
Wild nature and the science of pheromones fuse deeply together within the formulas, working their magic imperceptibly.
The Absolutes and The Magnetic Blend, invisible forces to be worn alone or blended together, INITIO fragrances stir your instincts.
This is where it all begins...